Home > Design Café > Development

You can help us to develop bikes.

The Design Cafe is an interactive platform where our planners tell you about the background of motorcycle and scooter development. At the same time you can leave reactions and give us your feedback in polls and questionnaires!

All Articles - About Design - Development

Passion for motorcycle design. Part 3: Show Model Making

May 01, 2005

'The difficulty of concept models, is that we can choose everything!' says designer Kazumasa Sasanami.

Passion for motorcycle design. Part 2: Design Philosophy at Yamaha

Apr 01, 2005

"We design from an emotional approach", explains designer Kazumasa Sasanami, famous for his involvement in the design of the latest R1. "Other Japanese brands have more priority on technical, ...

Passion for motorcycle design. Part 1: The Process

Apr 01, 2005

"A designer has to be an artist, an engineer and a craftsman at the same time", designer Olivier Béboux tells us enthusiastically.

Product Planner Profile: Bob Trigg

Apr 01, 2005

Product Planner Profile: Takeshi Higuchi

Apr 01, 2004

Product Planner Profile: Masahiro Inumaru

Apr 01, 2002

New technologies for motorcycles: Mr. Araki (Sep. 2000)

Sep 01, 2000

Mr. Araki, General Manager of Yamaha Motorcycle Division in Japan talks about technology for the next generation of motorcycles.

Design

What role does it play for you?

Go To Survey

Your Bike

tell us more about your bike or scooter

Go To Survey